.: 7 Steps To Running a Killer Link Exchanging Campaign
By:Anik Singal
Category:Home / Internet Marketing / Site Promotion
It’s no secret that one of the best ways to get traffic online is to trade links with other related websites. Not only does this help you get targeted traffic, but it helps with your search engine optimization as well.
Well, there’s a right way to link exchange and a wrong way –if you want the most out of your linking, then be sure to follow these 7 steps:
1. Develop a spreadsheet file (in Excel) and create the following columns:
Website URL
E-mail
Contact Name
Website PR (we'll talk about how to figure this out in a minute)
Contact 1
Response to Contact 1
Contact 2
Response to Contact 2
Contact 3
Response to Contact 3
2. Finding a Website’s PR.
Go to Google and download the free toolbar. This toolbar has a feature on it that will tell you the PR for any website you visit. If you plan on optimizing your website for search engines, this tool is a MUST.
3. Choosing websites to link to.
Go to any search engine and start typing in keywords for which you'd like to rank highly. Visit each website and add them to your excel file. Once you hit 50 websites, spend some time contacting them. We recommend contacting each website personally and not using any automated software (it’s very easy to see when someone uses software).
There are many programs out there that will do a mass link exchange mailing, but we strongly advise you NOT to use them (at least in the beginning). These programs can get you in a lot of trouble with SPAM laws. Also, if each email is personal, you are MUCH more likely to get a link back.
4. Write your contact email.
Make sure to address the email to someone specific. Always insert some details that you enjoyed about the site. It's evidence that you actually visited the site and made a conscious decision to link to it.
Briefly introduce your website, and send them the URL of your link to their site. Finally, ask for a link back to your site.
TIP: Give them specific directions on how to link back to you, what keywords to use, and what URL to link to. It always helps to give them the exact HTML coding that they would need.
5. Respond to replies.
If you get an acceptance of your offer: Thank them, and add them to a separate Excel file. This will become a list of people you will constantly stay in touch with (to submit articles, free viral reports, etc.). Register the reply in your "Reply to Contact 1" section. This way you will know NOT to send a follow-up email.
If the person rejects your offer: Add that note to your Excel file so that you don't contact them again. A good technique is to highlight that entire row with a red highlighter so there's no danger of a mistake.
If you get no reply: Follow step 6.
6. Send follow-up e-mails.
Wait one week to follow-up with those who have not replied. This is the second contact. In this e-mail, state that you wrote to them the prior week. Rephrase the email to keep it fresh.
Wait for replies, then repeat Step 5. Do not contact a “no-reply” website a third time unless you have a very good reason to.
7. Find more web sites.
After finishing your initial batch of 50, repeat the process for another 50. Once you begin getting incoming links, you will slowly start seeing similar "link exchange requests" coming to you. This will decrease your leg work.
There you have it – those are the 7 simple steps to starting an effective link exchanging campaign. Remember, a small percentage actually accept and respond, that’s OK. The trick to getting lots of links is to send lots of requests so make this a daily habit.
Article Source: http://www.articles32.com
This article has been authored by Anik Singal, an extremely successful and young internet entrepreneur and affiliate marketing consultant. Anik has developed his own affiliate marketing system that helped him earn over $10,466 in 60 days – Enroll in his FREE course today...
Free Affiliate Programs Marketing Course
.: New Site Promotion Articles
1). Blog Your Way To Online Profits - How To Expand Your Internet Home Business With Blogging
As an internet marketer, you can use various tools to build your internet home business, and blogging is one of the popular ways through which you can boost traffic to your website.
2). Newbie Internet Marketing Course That Leads To Multiple Stream Of Internet Income
As a newbie you have a dream to make multiple stream of internet income. That is just fine! The right attitude, a great dream, right in the beginning is the most important. The will to succeed. The great picture you have in your mind before you have just done nothing in the internet marketing. See the results in your mind in advance.
3). Positioning: What Makes Your Internet Business Opportunity Unique
We people are all different, unique ones. But is does not mean that we are equally good ones. Some are better than others in the eyes of other people. The situation is the same with internet business opportunities, they all have different, unique positioning in the minds of their prospects or customers. Some have better, some have weaker.
4). 5 Reasons Why Beginner Internet Marketers Sometimes Fail
I have made each of the mistakes described and have learned a great deal from those mistakes. This was written so that you could also learn from my mistakes. The choice is yours.
5). MySpace, Friendster, Squidoo: Which is Right for You?
Social networks are popping up all over the Internet. Which are benficial to you as an online retailer?
6). Donald Trump Is The Hottest Brand On The Planet But Not In Home Business
What a luck he is not in internet home business. If he would, we others would have no chance.
7). Are Reciprocal Links Worth the Effort
As with almost any question, the answer is both yes and no. However, before be begin the debate, it is helpful to understand clearly what is meant by reciprocal links.
.: Top Site Promotion Articles
1). Unprecedented secret for getting backlinks
Uprecedented Secret Revealed!
How to get tons of backlinks to your website!
This secret apparently known only to some few people around. first, let me ask you: how much would you pay for more than 1,000 one way backlinks to your website? I guess it will be around 500$-5000$, depending on the quality of the websites.
Now i'll show you how to get that for a less than 200$, or even for nothing if you will be the one to do the work, which in my opinion is also fun! keep reading, my unprecedented secret in a couple of paragraphs.
2). Improve Your Directory Submission Acceptance Rates
Using directory submissions to get links to your website and gain visibility will usually give you permanent links and advertisement for your site. The benefit of this is that with only a small effort you can submit to the directories and then just sit there and enjoy the quality links and higher search engine rankings you get for your site.
The problem is that the more well-known directories get thousands of applications to their sites.
3). 2 Keys To "Manual Surf Traffic Exchange" Success
Do you use Manual Surf Traffic Exchanges to drive traffic to your websites or affiliate links?
In case if you are a new internet marketer and do not know what is a Manual Surf Traffic Exchange, here is a short explanation:
"Manual Surf Traffic Exchange is a online service, where members can show their websites to other members, by viewing (surfing) other members websites.
4). The Bottom of the Chain - PTR and PTC Programs
There a type of traffic exchange that is worthy of mention, the paid to read email programs, and pay to surf programs. I’ve found several on the traffic exchanges. They have various payment structures. You can also use your earnings for advertising. This is where you agree to view advertisements for a set amount of time for a fraction of a penny per pageview.
5). Get More Traffic Using Niche Articles
What is the key to Internet business success? It's simple:
Targeted Traffic
Clever internet marketers have long used a variety of ways to herd targeted traffic to their web pages, such as: pay-per-click campaigns, email marketing, search engine optimization, and ezine advertising.
However, there is a simple, effective method that many marketers have missed -- submitting brief, 400+ word articles, so that they appear all over the internet.
6). How to Select Correct Keyword Phrases
In order to get top ranking in major search engines, the basics are getting the best possible contents for the site and search engines will pick up well-edited websites and furnish them to surfers through their related keywords by means of sophisticated algorithm that generates rankings.
Therefore, targeted clients, keyword and keyword phrases that reflect what clients are looking for and what the company’s major products are should be well chosen before the actual construction of any website.
7). Promote and Increase Link Popularity for Your Web Site by Writing Articles
Webmasters and newsletter publishers all over the world are constantly searching for new quality content. There are many websites that fulfill this need by providing pre-licensed articles. The requirements for using pre-licensed content is that the publisher must leave the author information and any links intact. Publishers are not allowed to edit the articles.