.: A Brief Tutorial on Keywords and SEO
By:Liane Bate
Category:Home / Internet Marketing / Search Engine Optimization
SEO, or Search Engine Optimization, is something that webmasters try to implement on their websites, particularly if it's an online business or if they want a lot of traffic to their sites. Basically, SEO is developing your website in such a way that the search engines will display your site whenever someone does an internet search for specific keywords that you have craftily sprinkled throughout your pages. With the millions of websites out there, it can be very difficult keeping up with the competition so that your site is displayed in the top few search results, or even the first two pages of search results. This article will describe a few things you can do when optimizing your site for the search engines.
Firstly, there are different search engines that people use to find information on the net. The top three that you should be trying to optimize your site for are MSN, Yahoo, and Google. We all want to be at the top of the Google search listings, but it's a good idea to start with MSN and Yahoo, simply because it's usually quicker to get indexed and you still get a significant amount of your website traffic from these search engines. You will get more traffic from Google, but it's a little trickier and probably more competition there.
The next thing you want to do is come up with keywords for your website that you think a lot of people will do internet searches for. This is harder than it sounds and you have to be really careful to choose the right keywords and keyword phrases so that you can beat out the competition. The way to find the best keywords to use on your site is to use a keyword research tool that displays the number of times per month your chosen keyword is searched in the three major search engines. You may initially think that the more a term is searched, the more traffic you will get, but think again! The more a term is searched, the harder it will be to get your site ranked in the top few search results, or the first few pages of search results. You want to choose terms that are less popular, but still have a significant number of searches. A good number to aim for is any term that is searched about 5000-10000 times per month. It's pretty difficult to do this without using a keyword research tool, such as Good Keywords.
Once you've found some good keywords, you want to go into the source code for your site and add those keywords to your HTML code in the right places. The best places to put your keywords are in the title tag, H1 and H2 header tags, the description tag, and then sprinkled throughout the text on your pages. Keyword density is an important factor that the search engines take into consideration when listing pages in the search results. While you want to repeat your keywords throughout your text, you also want to be careful not to overload your pages with the same keywords to make it obvious that you're just trying to get ahead in the search engine listings. If you try this, you risk getting your site banned, so try to maintain a relatively high keyword density, but not too high.
Now that you have your site sprinkled with enough good keywords, it's time to write articles on topics related to your keywords. Use those keywords in the article title, the first paragraph, within the body of the text, and in the conclusion, again without overloading the text with your keywords. There is no better way to get traffic to your site, links pointing back to your site, and the search engines to visit your site than by writing a good quality, original article with your search terms embedded throughout. These are the basics of keywords and SEO!
Article keywords: SEO, Search Engine Optimization, Website Promotion, Internet Marketing, Traffic Generation
Article Source: http://www.articles32.com
Liane Bate owns a Plugin Profit Site web business, is a member of Success University, and the IAHBE.
Visit: http://www.HonestMoneyMaking.com
.: New Search Engine Optimization Articles
1). How to Improve Search Engine Ranking
Powerful 4-step process to improve search engine ranking
2). How to Make Websites that Search Engines Love
How you can apply the fundamental basics to create a website that the search engines will love to spider.
3). Articles Are Seeds of Knowledge - A Biblical Look at Duplicate Content
Article Marketing compared to the successful distributon of the Christian Bible.
The Christian Bible is the Worlds most successful publication, with over 6 billion copies printed, similar to the total World Population.
4). Content Management Systems Equal Business Suicide!
One of the fastest way to minimise your chances of web business success is to use a Content Management System (CMS).
5). Importance of Search Engine Marketing Firms
Literally speaking, there is no business in todays world of World Wide Web, which doesnt have online business. To reach ever growing population of internet all across the world it is mandatory to have a good online presence for any business. Moreover, meeting customers online is the cheapest possible way.
6). Internet Search Engines, Important Details Everybody Should Know
Internet Search Engines see something totally different than what we see when we look at a webpage. It is all in the webpage code. Have you ever seen webpage code? Place one of your webpages into your browser.
7). Why Websites Get Banned From Search Engines
These are methods and techniques that end up getting websites banned from Google and other search engines.
.: Top Search Engine Optimization Articles
1). SEO Contests: Good or Bad?
As a webmaster you probably already know what a SEO Contest is or you surely came across some of them or even participated in. Some of the major SEO contests organized are the v7ndotcom elursrebmem (by v7n.com), Ambachdotcom, Carcasherdotcom, and more recently the Cpayscom2 Online Casino where the winner gets $10,000 for ranking number one on MSN. Now the big question is whether it is good or bad to organize SEO Contests.
2). High Paying Lateral Keywords
If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma" can produce incredibly high PPC revenue, if they show up on your site at all. Unfortunately hundreds of thousands of other webmasters are "on" to this practice judging by the number of sites created regularly to capitalize on the phenomenom.
3). Is Your Website Invisible? The Google Sandbox Solution
What is the Google Sandbox? How Do You Know if You’re Stuck in the Sandbox? Does the Sandbox Really Exist, or is it Just the Google Algorithm? Why Do You Get Sandboxed? Is There a Way to Trick the Sandbox Filter?
4). An SEO Glossary - Common SEO Terms Defined
Search Engine Optimization (SEO) has become an essential weapon in the arsenal of every online business. Unfortunately, for most business owners and marketing managers (and even many webmasters), it's also somewhat of an enigma. This is partly due to the fact that it's such a new and rapidly changing field, and partly due to the fact that SEO practitioners tend to speak in a language all of their own which, without translation, is virtually impenetrable to the layperson.
5). Creating Sitemaps For Google, MSN AND Yahoo! - The Easy Way
If you own or maintain a website or intend to own one, wouldn’t it be great if you get frequent visitors who find satisfaction in getting exactly the information they need from your page?
While that satisfaction largely depends on the contents of your website, how you get to be accessed by website users is the most critical factor of website development.
6). How to Make a Sitemap For Your Website In Five Steps.
A website's sitemap can be compared to the table of contents of a book. The sitemap is important because it guides visitors to the parts of the website in which they are interested. The sitemap allows surfers to reach their destination without wasting time.
Sitemaps are also important from the point of view of search engines. If the search engine finds a sitemap it is much more likely that your page will be fully visited (spidered) and indexed; allowing web surfers to find your pages in their searches.
7). 301 Redirect - The SEO way to rename or move files or folders
In this article I will discuss page redirection techniques, what works and what to avoid.
What is page redirection and why would you want to use it?
Let’s say you rename a page on your website, for whatever reason. Perhaps you decided to revamp your entire naming convention, perhaps you decided to restructure your site and need to move pages into different folders, or you just realized that you are missing valuable keywords.