.: Affiliate Marketers: How To Leverage Ezine Advertising For Big Profits
By:Jo Han Mok
Category:Home / Internet Marketing / Ezines and Newsletters
If you're ever bored and want to stir up some trouble, go to an Internet marketing forum and post a question asking how well E-zine advertising fares in comparison to other marketing methods.
The answers you get are likely to be diametrically opposed. This is not only because each marketer has his own product to sell and it is in his best interest to justify the purpose of that product, but it is also because there has been a genuine debate raging for the past few years about the effectiveness and direction of E-zines and E-zine advertising.
There are those who posit that E-zine advertising is dead or is near the bottom of a very steep decline. They see the average person as being overwhelmed by superfluous emails on a daily basis some coming from friends and others coming from businesses and E-zines.
In their eyes, this amounts to a continuing decrease in attention paid to any emails that look business related, even if they specifically subscribed to them.
Additionally, they argue that many people forget that they joined lists and eventually begin to ignore emails coming from that address. And all of this is true which is precisely why it is important to take it into consideration when you are conducting E-zine advertising campaigns.
So how can you affectively advertise in E-zines and reap a profit from affiliate products?
There are a number of different ways, of which, I will cover three below:
1. Target E-zines that are related to your specific affiliate product.
Create a viral report that is related to your affiliate product (as we discussed in the previous lesson). Purchase sponsor ads in reputable E-zines and send all of those interested to a page where they can download your viral report for free. This report will have an embedded affiliate link, which will generate sales on your behalf.
2. Create a persuasive solo ad.
Again, start off by purchasing solo ad space in cheaper E-zines ones that are responsive, but have a low subscription count. Test your solo ads to determine your approximate conversion rate with the given affiliate product. Once you have a rough handle on your profit margin, attempt to market your solo ads in larger publications, including e-zines with subscriber bases of over 100,000. Keep in mind that this will be expensive, but it will also pay off if you did your homework in the previous steps.
3. Last, consider targeting high-end online publications with your ads.
These will include ones that don't normally include their sites in E-zine directories, such as authority sites that publish a monthly E-zine in PDF format. These often have high response rates and will similarly draw the best response if you use them correctly.
Article keywords: ezine advertising, newsletter advertising, affiliate marketing strategies
Article Source: http://www.articles32.com
Jo Han Mok is a #1 bestselling author and frequent featured speaker at Internet Marketing bootcamps and conferences. Visit his website for a simple step-by-step plan to profit online in 21 days or less!
http://www.SuperFastProfit.com
.: New Ezines and Newsletters Articles
1). Rss Tool And Blogs Feed
RSS tools refer to a group of file formats that are designed to share headlines and other web content (this may be a summary or simply 1 to 2 lines of the article), links to the full versions of the content (the full article or post), and even file attachments such as multimedia files.
2). Crafting Marketing Newsletter Content that Customers Read
Marketing ewsletters are a great way to reach out to your current customers as well as attract the attention of potential customers.
3). Affiliate Marketers: How To Leverage Ezine Advertising For Big Profits
Affiliate marketers often get blinded by all the "other" types of marketing and advertising that they hear about that they forget some of the time-tested fundamentals. Ezine advertising is one of the quickest ways to generate new sales and subscribers for any serious affiliate marketer.
4). Do You Really Understand Your Visitors
Have you ever been on a website and found yourself leaving it because it was a cluttered mess? Internet marketing is really very simple. Understand your visitor and what they want. Then give it to them.
5). What Type Of Internet Sales Model Will Give You The Most Profits?
Picking hte right model to do business under online is tough work. The overwhelming feeling of making th ewrong decision can cripple many entrepreneurs. Here is my take on the subject of internet sales models.
6). Ways To Make Money On The Internet By Giving Away A Free Report
If you are looking for ways to make money on the internet one thing you are going to want to do is publish your own newsletter. To get subscribers you can give away a free report that includes links to products you sell.
7). How To Create A Profitable Ezine From Scratch
This article details how to construct and develop an ezine from scratch
.: Top Ezines and Newsletters Articles
1). How to create and run an ezine for profit - Part 3
We all know that ezines are not just about sending thousands of email every week to keep and attract new customers. It is also about offering insightful and practical content. If you only talk about how great your services and products are, surely your readers won’t stick around for long.
But the main concept of an ezine in the first place is to assist you in your advertising needs.
2). Top 10 Reasons To Advertise With Ezines
You've heard the buzz but still have some questions. Does Ezine Advertising really work?
Yes, Ezine Advertising really does work and here are 10 reasons why this form of internet marketing is so powerful and effective:
1. An Ezine is an electronic magazine or newsletter. The electronic format makes it easy to respond to your ad. A simple mouse click is much more convenient than picking up the phone, mailing in a card, or driving to a physical store
2.
3). How To Get Massive Free Advertising With Ezines
For the netrepreneur seeking targeted free and low-cost advertising, ezines are an excellent resource. Using the following strategies you can get hundreds of dollars worth of ezine advertising on an ongoing basis, absolutely for free. You can also use these resources to structure an advertising campaign to fit your budget.
Before you get started, make sure you set up a special email address just for your ezine subscriptions - this will be very important to help you stay organized.
4). The Ultimate Recipe to Make Money Online
As you know a well written article can do wonders for your exposure and traffic.
The article should contain good useful information. It should be of interest to the reader. A boring article could possibly brand your site as boring also. Although, someone might find it useful if they're having trouble sleeping. You might want to write about your tips and techniques and turn them into a series of articles for the newcomers that are starting out in this business.
5). Solo Ezine Ads
Stand Alone Advertising
So what are Solo Ezine Ads? Simply stated, these are advertisements published in ezines or newsletters where no other ad competes against your marketing message. Also know as Stand Alone Ads. This ad is then sent to subscribers of ezines who have already agreed to recieve these ezines and any accompaning ads.
Often referred to as the KING of ezine advertising, the solo ad allows the advertiser to reach her audience of willing to buy opt-in subscribers.
6). Article Marketing - The Bad, The unsightly, and The Good
When most people think of Article Marketing, what comes to mind is usually how to write the article rather then how to market it. But there is anthor way and I will show you in this article.
The latest rage seems to be Article marketing and with good reason. It's by far the best free means of promoting your business and increasing your sales and opt in subscribers.
7). Use Ezine Marketing To Boost Traffic Or Profits
You’ve probably seen them advertised or subscribed to a few. E-zines seem to be sweeping the Internet and filling mailboxes. Maybe you’ve thought about creating your own for your site, but decided against it for any number of reasons. Maybe you didn’t see how e-zine marketing could help. Maybe you decided that maintaining an e-zine would be too much work.