.: Do I Really Need Search Engine Optimization?

By:David Mclauchlan

Category:Home / Internet Marketing / Search Engine Optimization

Do you need Oxygen for your lungs to breath? Does Georges Burns need Gracie (my God I am old)? A lot of my web marketing students actually do ask me that question. Every time I hear it, my first answer is usually a smirky one. Now this might not be very professional of me but I can’t help it. If you actually have to ask this question, you might still succeed on the Web, but you are miles away and you really need to hit the ebooks to get going on your net venture.

The non-arrogant answer to the first question is of course you do. Here are some key reasons that show why SEO is so critical to success on the Internet:

Major search engines attract more distinct visitors than almost any other Web site. Yahoo! boasts 65 million registered users!

85% of all Internet user sessions involve someone browsing at a search engine*. Your search engine ranking determines a major slice of your site traffic.

Research also shows that users hardly ever go beyond the top 30 search engine rankings for a single search. We estimate that the top 30 results receive over 90% of search traffic*.

Consumers use search engines to locate and buy goods or to research many decisions (such as choosing a vacation destination, medical treatment or election vote)*.

68% of people using search engines use 2 or more words in their search strings*.

This is like the Yellow pages…People who look at the Yellow pages are people who have already made a decision to buy…. and such is the case most times when people do searches for products on the Internet. People finding your site via search engines are more qualified targets for your products and services because they have actively sought out your site by typing a search phrase directly related to your site content. It's the perfect web site promotion!

Is your site ready and Search Engine Optimized or is it just sitting out there. The World Wide Web contains more than 2.1 billion documents and is growing at the rate of seven million pages per day. You therefore need to be very conscious of your search engine positioning. If you're not listed within the first 20 or 30 search engine rankings, you lose traffic, no matter how many engines you submitted your site to. The secret is to use search engine positioning techniques that will rank you higher than your competitors.

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Article keywords: seo, search engines, site traffic, search engine rankings, search engine positioning

Article Source: http://www.articles32.com

David McLauchlan has this outstanding e-book titled “Article Cash Creator"


This ebook is making a lot of people very rich

http://www.article-cash-creator.com/


.: New Search Engine Optimization Articles

1). How to Improve Search Engine Ranking
Powerful 4-step process to improve search engine ranking

2). How to Make Websites that Search Engines Love
How you can apply the fundamental basics to create a website that the search engines will love to spider.

3). Articles Are Seeds of Knowledge - A Biblical Look at Duplicate Content
Article Marketing compared to the successful distributon of the Christian Bible. The Christian Bible is the Worlds most successful publication, with over 6 billion copies printed, similar to the total World Population.

4). Content Management Systems Equal Business Suicide!
One of the fastest way to minimise your chances of web business success is to use a Content Management System (CMS).

5). Importance of Search Engine Marketing Firms
Literally speaking, there is no business in todays world of World Wide Web, which doesnt have online business. To reach ever growing population of internet all across the world it is mandatory to have a good online presence for any business. Moreover, meeting customers online is the cheapest possible way.

6). Internet Search Engines, Important Details Everybody Should Know
Internet Search Engines see something totally different than what we see when we look at a webpage. It is all in the webpage code. Have you ever seen webpage code? Place one of your webpages into your browser.

7). Why Websites Get Banned From Search Engines
These are methods and techniques that end up getting websites banned from Google and other search engines.


.: Top Search Engine Optimization Articles

1). SEO Contests: Good or Bad?
As a webmaster you probably already know what a SEO Contest is or you surely came across some of them or even participated in. Some of the major SEO contests organized are the v7ndotcom elursrebmem (by v7n.com), Ambachdotcom, Carcasherdotcom, and more recently the Cpayscom2 Online Casino where the winner gets $10,000 for ranking number one on MSN. Now the big question is whether it is good or bad to organize SEO Contests.

2). High Paying Lateral Keywords
If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma" can produce incredibly high PPC revenue, if they show up on your site at all. Unfortunately hundreds of thousands of other webmasters are "on" to this practice judging by the number of sites created regularly to capitalize on the phenomenom.

3). Is Your Website Invisible? The Google Sandbox Solution
What is the Google Sandbox? How Do You Know if You’re Stuck in the Sandbox? Does the Sandbox Really Exist, or is it Just the Google Algorithm? Why Do You Get Sandboxed? Is There a Way to Trick the Sandbox Filter?

4). An SEO Glossary - Common SEO Terms Defined
Search Engine Optimization (SEO) has become an essential weapon in the arsenal of every online business. Unfortunately, for most business owners and marketing managers (and even many webmasters), it's also somewhat of an enigma. This is partly due to the fact that it's such a new and rapidly changing field, and partly due to the fact that SEO practitioners tend to speak in a language all of their own which, without translation, is virtually impenetrable to the layperson.

5). Creating Sitemaps For Google, MSN AND Yahoo! - The Easy Way
If you own or maintain a website or intend to own one, wouldn’t it be great if you get frequent visitors who find satisfaction in getting exactly the information they need from your page? While that satisfaction largely depends on the contents of your website, how you get to be accessed by website users is the most critical factor of website development.

6). How to Make a Sitemap For Your Website In Five Steps.
A website's sitemap can be compared to the table of contents of a book. The sitemap is important because it guides visitors to the parts of the website in which they are interested. The sitemap allows surfers to reach their destination without wasting time. Sitemaps are also important from the point of view of search engines. If the search engine finds a sitemap it is much more likely that your page will be fully visited (spidered) and indexed; allowing web surfers to find your pages in their searches.

7). 301 Redirect - The SEO way to rename or move files or folders
In this article I will discuss page redirection techniques, what works and what to avoid. What is page redirection and why would you want to use it? Let’s say you rename a page on your website, for whatever reason. Perhaps you decided to revamp your entire naming convention, perhaps you decided to restructure your site and need to move pages into different folders, or you just realized that you are missing valuable keywords.


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