.: Getting A Better Rank For All Of Your Pages!
Category:Home / Internet Marketing / Site Promotion
In one of my articles, I discussed how to market your web site link twice. It detailed out how to promote not only www.yoursite.com but how you should also promote your site without the www., like this: http://yoursite.com.
This article is to talk about promoting ALL of your pages within your marketing campaign. See, most of us typically only promote the main page on our sites. Ex. www.yoursite.com. The truth is, your site is much more than just the 1st page right? Well, let's condition ourselves to promote everything available within your site...
Search Engine Marketing is crucial for all companies who want to succeed online. I'm sure at one point or another, you will hear how "Optimizing your site for search engines is crucial". Of course, they aren't fooling you, it is a crucial marketing tactic but, what is also crucial is learning how to use different tools to boost your search engine placements once you've optimized your site for the web.
So let's talk about the marketing tactics available to you and implement strategies on how to promote all your pages within them.
LINK EXCHANGES:
Link popularity has become a norm for most small companies to implement in their daily promoting activities. Here's the problem, most companies that perform link exchanges daily fail to utilize it to their advantage. For ex. Let's say you perform approximately 10 link exchanges daily. For each one, you submitted your link "www.yoursite.com". What you'll want to start implementing is submitting 10 different links within your site.
Ex Link Exchanges:
Link #1: http://yoursite.com
Link #2: http://yoursite.com/resources
Link #3: http://www.yoursite.com/services
And so on...
A good strategy would be to open up "Note Pad" and create all the links you want to promote.
1) Add each link
2) Assign an appropriate title to each link
3) Create an appropriate description for each link
Now all you have to do is to copy and paste each link when performing your daily link exchanges.
WRITING ARTICLES:
Do you write articles to promote your site??? If you do, then you probably have created a "Resource Box" at the end of each article right??? Good, let's change the resource box a little.
My site is host to 100's of Marketing Articles and the 1 thing I notice time & time again is that each author (no disrespect to any of the wonderful authors) Typically only add the main page of their web site within their "resource box".
Ok, let's say you write articles about "Search Engine Marketing". At the end of the article, add a link to a page on your site that talks about "Search Engine Marketing" or something similar.
Ex. http://www.yoursite.com/search_engine_marketing.html
So with that in mind, try revising all your articles to point to specific pages on your web site.
DIRECTORY SUBMISSIONS:
Submitting your site to directories will give your site long lasting traffic. Not all directories will accept any link from your site besides the main page. This is ok though, there are literally 100's of other directories that will allow you to submit any page you want.
Experiment with this and try to change up all your links when your submitting to directories.
I WOULD NOT RECOMMEND : Using anything other than your main page for directories like: OPD Open Project Directory or Yahoo.
So now you have 3 proven marketing strategies on how to improve your search engine placements for all of your pages instead of only your main page. Be creative with this and look for more strategies you can implement this tactic with.
Article keywords: site promotion, web site marketing
Article Source: http://www.articles32.com
Martin Lemieux
Smartads - President
smartads.info/top-10/download
Instantly download any Marketing Article created by
Martin Lemieux for use within your web site and/or newsletter
www.smartads.ca & www.smartads.info
Affordable Web Design & Web Advertising Services
www.flyinggelatingames.com
OASES - Online Advertising Search Engine Services
.: New Site Promotion Articles
1). Blog Your Way To Online Profits - How To Expand Your Internet Home Business With Blogging
As an internet marketer, you can use various tools to build your internet home business, and blogging is one of the popular ways through which you can boost traffic to your website.
2). Newbie Internet Marketing Course That Leads To Multiple Stream Of Internet Income
As a newbie you have a dream to make multiple stream of internet income. That is just fine! The right attitude, a great dream, right in the beginning is the most important. The will to succeed. The great picture you have in your mind before you have just done nothing in the internet marketing. See the results in your mind in advance.
3). Positioning: What Makes Your Internet Business Opportunity Unique
We people are all different, unique ones. But is does not mean that we are equally good ones. Some are better than others in the eyes of other people. The situation is the same with internet business opportunities, they all have different, unique positioning in the minds of their prospects or customers. Some have better, some have weaker.
4). 5 Reasons Why Beginner Internet Marketers Sometimes Fail
I have made each of the mistakes described and have learned a great deal from those mistakes. This was written so that you could also learn from my mistakes. The choice is yours.
5). MySpace, Friendster, Squidoo: Which is Right for You?
Social networks are popping up all over the Internet. Which are benficial to you as an online retailer?
6). Donald Trump Is The Hottest Brand On The Planet But Not In Home Business
What a luck he is not in internet home business. If he would, we others would have no chance.
7). Are Reciprocal Links Worth the Effort
As with almost any question, the answer is both yes and no. However, before be begin the debate, it is helpful to understand clearly what is meant by reciprocal links.
.: Top Site Promotion Articles
1). Unprecedented secret for getting backlinks
Uprecedented Secret Revealed!
How to get tons of backlinks to your website!
This secret apparently known only to some few people around. first, let me ask you: how much would you pay for more than 1,000 one way backlinks to your website? I guess it will be around 500$-5000$, depending on the quality of the websites.
Now i'll show you how to get that for a less than 200$, or even for nothing if you will be the one to do the work, which in my opinion is also fun! keep reading, my unprecedented secret in a couple of paragraphs.
2). Improve Your Directory Submission Acceptance Rates
Using directory submissions to get links to your website and gain visibility will usually give you permanent links and advertisement for your site. The benefit of this is that with only a small effort you can submit to the directories and then just sit there and enjoy the quality links and higher search engine rankings you get for your site.
The problem is that the more well-known directories get thousands of applications to their sites.
3). 2 Keys To "Manual Surf Traffic Exchange" Success
Do you use Manual Surf Traffic Exchanges to drive traffic to your websites or affiliate links?
In case if you are a new internet marketer and do not know what is a Manual Surf Traffic Exchange, here is a short explanation:
"Manual Surf Traffic Exchange is a online service, where members can show their websites to other members, by viewing (surfing) other members websites.
4). The Bottom of the Chain - PTR and PTC Programs
There a type of traffic exchange that is worthy of mention, the paid to read email programs, and pay to surf programs. I’ve found several on the traffic exchanges. They have various payment structures. You can also use your earnings for advertising. This is where you agree to view advertisements for a set amount of time for a fraction of a penny per pageview.
5). Get More Traffic Using Niche Articles
What is the key to Internet business success? It's simple:
Targeted Traffic
Clever internet marketers have long used a variety of ways to herd targeted traffic to their web pages, such as: pay-per-click campaigns, email marketing, search engine optimization, and ezine advertising.
However, there is a simple, effective method that many marketers have missed -- submitting brief, 400+ word articles, so that they appear all over the internet.
6). How to Select Correct Keyword Phrases
In order to get top ranking in major search engines, the basics are getting the best possible contents for the site and search engines will pick up well-edited websites and furnish them to surfers through their related keywords by means of sophisticated algorithm that generates rankings.
Therefore, targeted clients, keyword and keyword phrases that reflect what clients are looking for and what the company’s major products are should be well chosen before the actual construction of any website.
7). Promote and Increase Link Popularity for Your Web Site by Writing Articles
Webmasters and newsletter publishers all over the world are constantly searching for new quality content. There are many websites that fulfill this need by providing pre-licensed articles. The requirements for using pre-licensed content is that the publisher must leave the author information and any links intact. Publishers are not allowed to edit the articles.