.: SEO For Flash Websites-is It Possible?
Category:Home / Internet Marketing / Search Engine Optimization
If there is one tool to create astonishing websites, that’s Macromedia Flash. However, it is not that easy to learn and is difficult to use. But the results are incredible: web pages that mesmerize us with special effects, including image and sound, animations that make us feel like we are in a theatre, interactive applications and so much more.
Inexperienced online entrepreneurs ask web design companies to create Flash websites. Many of these firms are indeed able to design an amazing website, but how many are able to optimize its pages for the search engines? What about the other obvious difficulties: long loading time, firewalls that block Flash, lack of usability – and the statistics that show more than 80 percents of online users prefer non-flash sites? Considering that search engines cannot read Flash, what are the chances for such a website to be indexed anyway? Ergo what’s the point in having an amazing website if it’s difficult to use and no one can find it?
A well designed Flash website is beautiful, not so difficult to browse but very difficult to optimize for the search engines because it lacks scannable content. Fortunately, difficult is not synonymous with impossible.
To get higher rankings for a Flash website you should start with META tags and linking strategies.
Write proper META tags for the opening page: title, description, keywords. Use the most important keywords in the title tag and the description. That’s all the on-page SEO you can do for a Flash site. It doesn’t sound much, does it? It is not. Because many search engines disregard these tags and look for content. While visitors can read the content of a Flash site, for the search engine spiders it’s a blank space. So the second thing to do to boost SERP for a Flash website is to build link popularity. To boost link popularity you need to link with websites that have a Page Rank 4 or higher. In time, this may bring the desired results. The importance of text links is, in this case, obvious. A text link is generally keyword rich, so search engines will know, by reading the link, what topic is treated on a website. Submit the website to directories and try to get one-way links by submitting articles and press releases.
Another method to boost SERP placements is the page re-direct. As META tag redirects are blacklisted, you might wonder what else is left. Well, Google allows redirects and using a 301-status code means that a site has been permanently moved. You could easily create a plain html page, respecting all the ethic SEO standards, and then redirect it to the Flash site. Avoid creating layers of text that should be delivered to the spiders instead of Flash. Although you do provide unique content, search engines might mistake the method for cloaking and ban your website.
That’s all the SEO you can do for an entirely Flash website when you don’t want to develop an HTML version.
Sites that are partially Flash and partially HTML have more chances to achieve high SERP placements, as they can be easily optimized.
Article keywords: seo, search engine optimization, optimize website
Article Source: http://www.articles32.com
Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. HighPowerSites is the easiest do-it-yourself website builder on the web. No programming or design skill required. Get your own website online in just 5 minutes with HighPowerSites.com at: www.highpowersites.com
.: New Search Engine Optimization Articles
1). How to Improve Search Engine Ranking
Powerful 4-step process to improve search engine ranking
2). How to Make Websites that Search Engines Love
How you can apply the fundamental basics to create a website that the search engines will love to spider.
3). Articles Are Seeds of Knowledge - A Biblical Look at Duplicate Content
Article Marketing compared to the successful distributon of the Christian Bible.
The Christian Bible is the Worlds most successful publication, with over 6 billion copies printed, similar to the total World Population.
4). Content Management Systems Equal Business Suicide!
One of the fastest way to minimise your chances of web business success is to use a Content Management System (CMS).
5). Importance of Search Engine Marketing Firms
Literally speaking, there is no business in todays world of World Wide Web, which doesnt have online business. To reach ever growing population of internet all across the world it is mandatory to have a good online presence for any business. Moreover, meeting customers online is the cheapest possible way.
6). Internet Search Engines, Important Details Everybody Should Know
Internet Search Engines see something totally different than what we see when we look at a webpage. It is all in the webpage code. Have you ever seen webpage code? Place one of your webpages into your browser.
7). Why Websites Get Banned From Search Engines
These are methods and techniques that end up getting websites banned from Google and other search engines.
.: Top Search Engine Optimization Articles
1). SEO Contests: Good or Bad?
As a webmaster you probably already know what a SEO Contest is or you surely came across some of them or even participated in. Some of the major SEO contests organized are the v7ndotcom elursrebmem (by v7n.com), Ambachdotcom, Carcasherdotcom, and more recently the Cpayscom2 Online Casino where the winner gets $10,000 for ranking number one on MSN. Now the big question is whether it is good or bad to organize SEO Contests.
2). High Paying Lateral Keywords
If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma" can produce incredibly high PPC revenue, if they show up on your site at all. Unfortunately hundreds of thousands of other webmasters are "on" to this practice judging by the number of sites created regularly to capitalize on the phenomenom.
3). Is Your Website Invisible? The Google Sandbox Solution
What is the Google Sandbox? How Do You Know if You’re Stuck in the Sandbox? Does the Sandbox Really Exist, or is it Just the Google Algorithm? Why Do You Get Sandboxed? Is There a Way to Trick the Sandbox Filter?
4). An SEO Glossary - Common SEO Terms Defined
Search Engine Optimization (SEO) has become an essential weapon in the arsenal of every online business. Unfortunately, for most business owners and marketing managers (and even many webmasters), it's also somewhat of an enigma. This is partly due to the fact that it's such a new and rapidly changing field, and partly due to the fact that SEO practitioners tend to speak in a language all of their own which, without translation, is virtually impenetrable to the layperson.
5). Creating Sitemaps For Google, MSN AND Yahoo! - The Easy Way
If you own or maintain a website or intend to own one, wouldn’t it be great if you get frequent visitors who find satisfaction in getting exactly the information they need from your page?
While that satisfaction largely depends on the contents of your website, how you get to be accessed by website users is the most critical factor of website development.
6). How to Make a Sitemap For Your Website In Five Steps.
A website's sitemap can be compared to the table of contents of a book. The sitemap is important because it guides visitors to the parts of the website in which they are interested. The sitemap allows surfers to reach their destination without wasting time.
Sitemaps are also important from the point of view of search engines. If the search engine finds a sitemap it is much more likely that your page will be fully visited (spidered) and indexed; allowing web surfers to find your pages in their searches.
7). 301 Redirect - The SEO way to rename or move files or folders
In this article I will discuss page redirection techniques, what works and what to avoid.
What is page redirection and why would you want to use it?
Let’s say you rename a page on your website, for whatever reason. Perhaps you decided to revamp your entire naming convention, perhaps you decided to restructure your site and need to move pages into different folders, or you just realized that you are missing valuable keywords.