.: Search Engine Wars: Google Thumps Yahoo, MSN
Category:Home / Internet Marketing / Search Engine Optimization
Well the score is in: Google has resoundingly thumped Yahoo and MSN in the ongoing search engine wars. I wouldn’t have believed it if I hadn’t read it myself; Google continues to grow in size and popularity while Yahoo and MSN continue to firm up their “also ran” positions. What does this mean for you? Plenty, especially if you are wasting your time with the other search engines.
Yes, I am surprised. My previous statistics were evidently a bit outdated as I had the search engine war between the Big 3 Providers -- Google, Yahoo, and MSN -- running a tight 1-2-3. Indeed, it must have been early in 2005 the last time I bothered to look at the statistics, but at that time my stats showed that Google controlled 36% while Yahoo and MSN were running at 33% and 32% respectively. Yes, the statistics total to more than 100% since they include those people who use more than one search engine [in this case they are counted twice].
According to the Neilsen//NetRatings and as republished in the October 20, 2005, issue of USAToday, Google’s share is as follows:
Google is the Internet's most-used search engine, with a 45.1% share of searches in September, according to market tracker Nielsen/NetRatings. Yahoo (YHOO) had 23.3% and MSN 11.7%, says Nielsen.
To put it bluntly, only Yahoo is in the game and MSN is quickly fading to irrelevancy. How can I say this? Because when I do searches of key words that I frequently check up on including, Corporate Flight Attendant Community, I find some vastly different results.
With MSN, the search results yielded 3117 results, with Yahoo 326, and with Google 9850. What is apparent to me is that Google is doing the best job of indexing pages while the other two are way behind. I will give MSN credit for the recent leap in the number of results for Corporate Flight Attendant Community, but several of the results were for pages I deleted months, even years ago! Overall, I believe Yahoo harnesses their popular Yahoo Groups, Hotjobs, and other key features to give them a search engine edge over MSN.
I am betting my money on Google. While it isn’t good for one search engine to dominate, when it comes to building my business I want to go with a winner. Clearly, Google has a leg up on the competition, so every page that I create is optimized for my buddy Googlebot to index!
Do you, Yahoo? I don't... now you understand why. Digg del.icio.us Blink Stumble Spurl Reddit Netscape Furl
Article keywords: Google, Yahoo, MSN, search engines, AltaVista, Microsoft, AOL, Firefox, Lycos
Article Source: http://www.articles32.com
Copyright 2005 -- Matthew Keegan is the owner of a successful article writing, web design, and marketing business based in North Carolina, USA. He manages several sites including the Corporate Flight Attendant Community and the Aviation Employment Board. Please visit The Article Writer to review selections from his portfolio.
.: New Search Engine Optimization Articles
1). How to Improve Search Engine Ranking
Powerful 4-step process to improve search engine ranking
2). How to Make Websites that Search Engines Love
How you can apply the fundamental basics to create a website that the search engines will love to spider.
3). Articles Are Seeds of Knowledge - A Biblical Look at Duplicate Content
Article Marketing compared to the successful distributon of the Christian Bible.
The Christian Bible is the Worlds most successful publication, with over 6 billion copies printed, similar to the total World Population.
4). Content Management Systems Equal Business Suicide!
One of the fastest way to minimise your chances of web business success is to use a Content Management System (CMS).
5). Importance of Search Engine Marketing Firms
Literally speaking, there is no business in todays world of World Wide Web, which doesnt have online business. To reach ever growing population of internet all across the world it is mandatory to have a good online presence for any business. Moreover, meeting customers online is the cheapest possible way.
6). Internet Search Engines, Important Details Everybody Should Know
Internet Search Engines see something totally different than what we see when we look at a webpage. It is all in the webpage code. Have you ever seen webpage code? Place one of your webpages into your browser.
7). Why Websites Get Banned From Search Engines
These are methods and techniques that end up getting websites banned from Google and other search engines.
.: Top Search Engine Optimization Articles
1). SEO Contests: Good or Bad?
As a webmaster you probably already know what a SEO Contest is or you surely came across some of them or even participated in. Some of the major SEO contests organized are the v7ndotcom elursrebmem (by v7n.com), Ambachdotcom, Carcasherdotcom, and more recently the Cpayscom2 Online Casino where the winner gets $10,000 for ranking number one on MSN. Now the big question is whether it is good or bad to organize SEO Contests.
2). High Paying Lateral Keywords
If you run AdSense on your site you know that some words pay more than others, much more in fact. More than likely you have also learned that terms like "structured settlements" and "mesothelioma" can produce incredibly high PPC revenue, if they show up on your site at all. Unfortunately hundreds of thousands of other webmasters are "on" to this practice judging by the number of sites created regularly to capitalize on the phenomenom.
3). Is Your Website Invisible? The Google Sandbox Solution
What is the Google Sandbox? How Do You Know if You’re Stuck in the Sandbox? Does the Sandbox Really Exist, or is it Just the Google Algorithm? Why Do You Get Sandboxed? Is There a Way to Trick the Sandbox Filter?
4). An SEO Glossary - Common SEO Terms Defined
Search Engine Optimization (SEO) has become an essential weapon in the arsenal of every online business. Unfortunately, for most business owners and marketing managers (and even many webmasters), it's also somewhat of an enigma. This is partly due to the fact that it's such a new and rapidly changing field, and partly due to the fact that SEO practitioners tend to speak in a language all of their own which, without translation, is virtually impenetrable to the layperson.
5). Creating Sitemaps For Google, MSN AND Yahoo! - The Easy Way
If you own or maintain a website or intend to own one, wouldn’t it be great if you get frequent visitors who find satisfaction in getting exactly the information they need from your page?
While that satisfaction largely depends on the contents of your website, how you get to be accessed by website users is the most critical factor of website development.
6). How to Make a Sitemap For Your Website In Five Steps.
A website's sitemap can be compared to the table of contents of a book. The sitemap is important because it guides visitors to the parts of the website in which they are interested. The sitemap allows surfers to reach their destination without wasting time.
Sitemaps are also important from the point of view of search engines. If the search engine finds a sitemap it is much more likely that your page will be fully visited (spidered) and indexed; allowing web surfers to find your pages in their searches.
7). 301 Redirect - The SEO way to rename or move files or folders
In this article I will discuss page redirection techniques, what works and what to avoid.
What is page redirection and why would you want to use it?
Let’s say you rename a page on your website, for whatever reason. Perhaps you decided to revamp your entire naming convention, perhaps you decided to restructure your site and need to move pages into different folders, or you just realized that you are missing valuable keywords.