.: Horace Lai Profile and Articles
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1). Enhance and Fix You Site for SEO4 common problems on many websites are listed here. Find out why your SEO experience has not been up to par. Here are some useful advices to optimize your site for search engines.
Frames
Using frames in a website can simplify the web design work. Unfortunately, most search engine crawlers have trouble moving around a framed site and may fail in adding all your pages to the listing.
2). 4 Miscellaneous Email Marketing Advices
Email is one of the most personal advertising medium ever invented. Here are four of the many ways you can improve your email marketing results.
Spread the Word
Get others to sign up for your mailing lists with their consent. Spread the word about your mailing list through word of mouth. The beauty in this is that the list of emails will be self-screened and the database will only contain the people who are interested in your offers.
3). Backlinks, Anyone?
In order to increase your search engine rankings, getting backlinks is important. But getting links from other sites can be tough. Here are 2 creative ways you can try to get more backlinks.
Start a Community of Websites
One of the easiest ways to gain backlinks is to start other websites and have them linked to yours. Blogs are a great way to get traffic because there’s no cost, they provide free traffic, and are easily searchable throughout the blogging community.
4). Elements of a Successful Payment Page
In an interview with Jonathan Hedvat, President of FashionJobsCentral.com, Hedvat stressed the importance of a well designed payment page.
The payment page is where your customers pay. It is just as important as your homepage or any landing pages you might have. I see the same mistakes on different payment pages all the time. When designing the page, I think most people tend to forget that the goal of the page is for the user to pay.
5). How to Choose a Shopping Cart Program
Using the right shopping cart program can have a drastic effect on the success of your e-business. If you have a poorly designed shopping cart system, you will lose customers regardless of how great your website is. Consider the factors below when choosing your ideal shopping cart.
How many items do you have to sell?
Many people make the mistake of using shopping carts when there are only a couple of products being sold on the website.
6). Beginning SEO for Young Websites
As websites age, they will naturally gain popularity. For the newly born websites, they are at a slight disadvantage. Fortunately, the SEO playing field is very fair amongst all competitors. Here are some things you can do to spice up the traffic and rankings.
Unique Content
Although I cannot promise anyone, it would make sense that this rule applies in the far future also.
7). Improve Your Business Using Animated Characters
One of the hardest things to do on a website is reaching out to your visitors with the warmth and friendliness that exists in person. Thanks to Sitepal from Oddcast, it is relatively easy and inexpensive to add a lifelike animated character to your website. It isn’t as powerful as a real salesman, but its pretty darn close and a step above graphics and simple flash animations.
8). RSS and Blogging
Thanks to RSS (Real Simple Syndication), the content on your website can be shown to internet users across the world. Any news that is fed through RSS can make its way to any RSS reader. Infact, major websites such as Google News, is based on taking in the RSS feeds and displaying them. Any news opened on Google News will take the user to the source of the content, which brings in another source of traffic, backward links, and better search engine rankings.