.: Russ Snapper Profile and Articles

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1). Another Mobile Phone Non-Reality Show
More than we want to admit it, perception is everything. After weeks of negative statements regarding an issue, the President’s ratings plummet. The President then hits the road with a PR campaign and his ratings go back up. What changed? Did the facts of the matter change or did perception just change in that short period?

You see it all the time in politics.

2). My Space Is Having A Helio Of A Time
Myspace has caused a phenomenon on the Internet proving particularly popular with teenagers and those in their early twenties. It comes as little surprise, especially when you consider how long they’ve been threatening it, that myspace have teamed up with Helio in order to offer mobile myspace.

With 55 million users it is easy to see the attraction that persuaded myspace and Helio to form this partnership but what’s in it for the customers? Well, quite a lot actually.