.: Donna Gunter Top Related Articles
1). 10 Steps to Creating Your Internet Marketing Plan
Copyright 2006 Donna Gunter
If you're the owner of a small service business, having a solid Internet marketing plan in place can both increase your name and brand recognition locally in your geographic area, as well as expose you to a whole new set of potential clients throughout the world. If you have a business plan or vision that is written, you only need to integrate this Internet marketing piece into that existing plan.
Article tags: internet marketing plan, internet marketing, online business marketing, online business management, service business marketing, donna gunter, online business coaching company
2). How to Reinvent Your Business in 7 Easy Steps
Copyright 2006 Donna Gunter
Have you ever wondered what it would be like to start all over again in your business and your life, knowing what you know now, but with a completely clean slate? I've often fantasized about going back to specific points in my life, armed with my current personal experience, learning and wisdom, and thinking how differently I might handle situations during those crucial life moments if I knew then what I know now.
Article tags: reinvention, reinvent, renovate, renovation, change your business, change your life, donna gunter, online business coaching company
3). 15 Proven Strategies to Grow Your List
Copyright 2006 Donna Gunter
I've been publishing an email newsletter since 2000, and have to admit I wasn't very attentive to the whole process at the beginning. Hindsight is 20/20, and I could kick myself for not taking this strategy very seriously, as my email newsletter list is my gold mine because it's filled with subscribers who already know something about me.
Article tags: grow your list, opt-in list, get more subscribers, ezine, email newsletter, newsletter, donna gunter, online business coaching company
4). 7 Strategies to Choosing an Effective Domain Name
Copyright 2006 Donna Gunter
A friend of mine calls me the "Domain Queen", since at one time I owned around 50 domains. I've let many of them go (I own only 22 now) as my business has changed and developed, or I've just simply lost interest in the project. I'm often asked how I go about picking effective domain names, so as the "Domain Queen", I'll share my thought process with you.
Article tags: domain, domain name, choosing a domain name, how to choose a domain name, internet marketing, donna gunter, online business coaching company
5). How to Build Your Personal Marketing Swipe File
Copyright 2006 Donna Gunter
You're probably familiar with the notion that there are no new ideas. I'm often told that I'm a great resource for brainstorming, as I can come up with many new ideas very quickly. However, I'm not really coming up with new ideas. I'm simply applying what I already know to new situations. How do I manage to keep so much info organized? Granted, much of what I know stays in my head, as I have a great skill in being able to remember almost everything I've read.
Article tags: swipe file, marketing tool, marketing samples, donna gunter, online business coaching company
6). Top 7 Strategies to Build Trust in Your Online Service Business
Copyright 2006 Donna Gunter
How do you know whom you can trust online? Which businesses are legit, and which ones are primed to rip you off? It can be tough these days determining which is which. With the advent of phishing and other online threats, some days you just want to shut down your email program and Internet browser and wish for a face-to-face interaction with someone that you know, like it was in the "good ole' days" before the Internet took over our lives.
Article tags: building trust, honesty, integrity, online trust, donna gunter, online business coaching company
7). The Key Ingredient in Client Satisfaction: Underpromise and Overdeliver
Copyright 2006 Donna Gunter
Like anyone else who operates a small service business, your word is your bond with your clients. A client might tolerate a broken promise here and there for a very good reason, but if the broken promises continue, the client's trust in you will be lost, and in very short order you will lose the client. Granted, things happen to you as a small business owner that are out of your locus of control--a family member becomes ill, you lose electrical power (I know about this one only too well!), or your computer crashes.
Article tags: customer service, customer satisfaction, underpromise, overdeliver, donna gunter, online business coaching company
8). The Truth About Starting an Online Business
Copyright 2006 Donna Gunter
What happens when your Internet marketing empire doesn't take off that quickly or isn't that profitable? Yyou feel like a miserable failure. So, then you invest more time and money to get more information, with similar results. Who really gets rich here? The people selling the information on how to get rich. It begins to feel like a hamster wheel in which you run and run and run but never get anywhere.
Article tags: online marketing, internet marketing, how to start a business online, starting an online business, donna gunter, online business coaching company, get more clients online
9). Using eCourses to Leverage Your Expertise Online
Copyright 2006 Donna Gunter
You're a wonderful service provider, whether you're a massage therapist, real estate agent, mortgage broker, web designer, etc. However, as a service provider, you have only so many hours in the day to work with your clients, yet there are still hundreds and hundreds of people in the world who could really use the knowledge and expertise you hold about the service you provide.
Article tags: ecourse, leverage your expertise, creating an ecourse, donna gunter, online business coaching company
10). 10 Offline Tightwad Marketing Strategies to Help You Get More Clients
Copyright 2006 Donna Gunter
Several years ago, in response to client requests for no-cost or low-cost marketing techniques, I coined the term "tightwad marketing". My definition of tightwad marketing is the art of doing more with less, or using your creativity instead of your checkbook to get the word out about your business.
Even though the saying, “If you build it they will come” worked for Kevin Costner’s character in the movie, “Field of Dreams”, life doesn't often imitate art.
Article tags: inexpensive marketing, tightwad marketing, marketing on a budget, marketing on a shoestring, donna gunter, online buainess coaching company
11). 7 Lessons in Successful Self-Employment from "Weeds"
Copyright 2006 Donna Gunter
I have a new love -- and it's not a man or a house or a car. It's an edgy Showtime television suburban satire, "Weeds", in which Mary Louise Parker plays a widowed soccer mom, Nancy Botwin, in a fictional subdivision of Los Angeles called Agrestic. Nancy struggles with the sudden death of her husband from a heart attack and agonizes how she'll support her family in their upper-class lifestyle.
Article tags: business growth, self-employed, self-employment, weeds, showtime, donna gunter, online business coaching company
12). How to Make More By Working Less
Copyright 2006 Donna Gunter
Thanksgiving rolled around last year and I decided that I needed a break, so I decided to pay a visit to southern California. I've been entertaining this fantasy for the last few months that I'd like to move there in a couple of years, as I'm a big fan of sunshine and warm (not hot) weather. I discovered, much to my dismay, that not only does it get chilly in the San Diego area, but it had snowed in the mountains just prior to my arrival.
Article tags: vacation, taking a break, work smarter, work more and make less, donna gunter, online business coaching company
13). 7 Signs That It's Time to Fire a Client
Copyright 2006 Donna Gunter
It's an issue faced by business owners worldwide -- having to let go of, or "fire" a client. When I started my business, it's not a situation I ever thought I would face, as I was happy to take on almost anyone that wanted to hire me. However, over time, my client scrutinizing skills became more acute, and I began to realize that not every client is a perfect client for me.
Article tags: fire your client, client fit, perfect client, attract clients, donna gunter, online business coaching company
14). How to Create Your First One-Page Sales Web Site
Copyright 2006 Donna Gunter
Most one-page web sites (also called one-page sales letter web sites or mini web sites) have only one purpose -- to sell a product. My conversion to the one-page web site strategy has been a reluctant one, as I hate reading all the sales copy. However, the facts don't lie -- one page web sites written like a lengthy sales letter are one of the most effective ways to sell you product online.
Article tags: one page website, mini website, sales website, sales page, internet marketing, donna gunter, online business coaching company
15). How to Find Your Target Market Online
Copyright 2006 Donna Gunter
Are you fishing where the fish are? This may seem to be a question with an obvious answer, but I'm constantly amazed at how many business owners are looking for their target market in all the wrong places. Worse yet is the business owner whose target market is "everybody". Do you know how tough it is to market to everybody? The reality is that not everyone needs your product and service, nor is it a good match for every single person on this earth.
Article tags: niche, niche market, target market, branding, how to find your target market, donna gunter, online business coaching company