.: Marketing Action Top Related Articles
1). Top Ten Questions to Ask YOurself When Selecting Your Target Market
Target Market is defined as the group to which you aim your marketing efforts. The more clearly you define and understand your market, the better you can market directly to that group. Talk their language, answer their problems, and show that your really “get” them and they are more likely to do business with you. Just because you market to one group however doesn’t mean you have to turn away business from another group.
Article tags: alvah parker, attorney, client development, law firm, career, business, demographics, psychographic, target market, coach, practice advisor, language of client, marketing action, action step, branding, target market
2). Ten Ideas to Help You Keep Your Resolutions Or Goals
If you have some resolutions for the New Year or if you set some goals for yourself or your business for the next year, here are some ways to keep yourself on track and focused.
1. Less is more. Have 3 or 4 resolutions at the most. Any more than this will make them hard to focus on. If the resolutions you have can be achieved in less than a year, create others once you have accomplished these.
Article tags: alvah parker, attorney, coach, client development, business, career, firm, visualization, marketing action, action steps, marketing plan, business plan, goals, mentor, success, practice advisor, parker's points