.: MassCommunication Top Related Articles
1). What is Mass Communication?
Many people are confused and miss their mark when it comes to mass communication. They believe that they are sending their message out to everyone. This is a recipe for disaster and a loss of valuable marketing dollars.
Even with mass communication, you must select your target audience.
Mass means many people, but it doesn't mean everyone.
If you think of the saying "if you try to please everyone, you'll end up pleasing no one", this applies quite well here.
Article tags: communication, masscommunication, communicationtraining, overcomingbarriers, marketing, advertising