.: Mission Statement Top Related Articles
1). Mission: How Leaders Create The Greatest Version Of What You Can Be
A statement of mission is one of the most powerful things you can do, whether you are running a major corporation or a small team. It expresses the purpose for the organisation’s existence, its raison d’etre, and becomes the rallying point around which everyone can unite.
Often managers create mission statements because they think they should and then leave them gathering dust on the shelf.
Article tags: mission statement, mission, vision, aims, goals, destiny, purpose, raison d’etre, service, grandest vision, who you really are
2). Does Your Cleaning Business Have a Mission Statement?
Copyright 2006 The Janitorial Store
Along with a business plan, a mission statement is an important tool that will capture the spirit of your business. A mission statement helps to clarify the goals and objectives of your company. In just a sentence or two, the mission statement for your cleaning business will set your business goals, your underlying philosophy, and what special benefits you have to offer to your customers.
Article tags: cleaning business, mission statement
3). Mix Business with Pleasure? There's a Safe Way
Want to drastically cut the workload in your business, reduce the emotional drain to nearly nothing, and inject more pleasure into your work day?
Here's a secret -- check your client list.
Got customers who often call you in the middle of the night with emergencies (real or imagined)?
Or demand you work every weekend to keep their rocks out of.
Article tags: profit, mission statement, problem clients, emotional strain, marketing, service, customers
4). Make More Sales by Counteracting Fear
Copyright 2006 Joel Sussman
Possibly one of the biggest obstacles to making a sale or increasing your client list is fear: fear of making the wrong decision, fear of being ripped off, fear of getting lousy service after the sale. Two things fuel that fear: personal experience and news headlines.
Case in point: A couple years ago, I tried out a new dentist based on a full-page ad in the yellow pages and the credentials listed on his web site.
Article tags: integrated marketing strategy, mission statement, values statement, vision statement, customer satisfaction, internet marketing, traditional marketing, press releases, web site marketing, brochures
5). Mission Statement Drift/ The Corporate Cancer
Most if not all organisations these days have a published Mission Statement which should explain their reason for being. It is also true to say that most if not all organisations today suffer from ‘Mission Statement Drift’.
Why is this?
There could be any number of reasons. However organisations suffering from this malaise are almost certain to have internal problems with communication and or interpersonal relationships.
Article tags: mission statement, mission, company script, corporate cancer, management dynamics, management, corporate objectives, critical gap analysis
6). Four Necessary Steps You Should Take When Introducing Your Organization
Mission statements are often used by organizations in the introduction section of written material or on the homepage of their websites. If you do this, don't assume that the reader will be able to position the organization in their minds. When writing and introduction, there are a few key elements that should be included to ensure the reader understands who you are and what you do.
Article tags: nonprofit organization, introduction, mission statement, writing, website copy, fundraising