.: Opinion Top Related Articles
1). Maybe You SHOULD Worry About Your PR!
Especially if your public relations budget is all about tactics like brochures, special events, talking to reporters and press releases.
Please don’t get me wrong. Communications tactics are valuable devices which we call upon from time-to-time to move a message from here to there.
But, as a business, non-profit or association manager, you can omit the best public relations has to offer, the crème de la crème of PR!
Try this on for size.
Article tags: public relations, perception, persuasion, opinion, behavior, communications, publicity
2). Argumentation: Turn It from Adversarial to Educational
Argumentation is usually associated with debate. Using argumentation in public speaking does not require being adversarial. To use it effectively can enhance the experience for the listener.
Your first thought might be to avoid it, especially when trying to persuade. The kind of argument being discussed here is not bickering or being obnoxious or even debate.
Article tags: argumentation, argument, reasoning, reason, public speaking, opinion
3). Two Reasons Why You Might Want a Second Opinion
About six months ago, I visited my dentist. Unfortunately, it wasn't a pleasant experience.
After jamming a dental instrument into one of my teeth and asking me if I had been eating sweets, she made a decision. She felt that I had an area that needed to be drilled into, "to see how far the problem goes". Fortunately, I declined.
This all happened shortly after she told me of her impending wedding.
Article tags: opinion, medical, doctor, glaucoma, cavity, dentist, dental, tooth, pulpitis, oral, eye, eyes
4). Is it Art - Instant drawing and the digital darkroom
Henri Cartier-Bresson is reported to have said after he had given up photography.
“All I care about these days is painting—photography has never been more than a way into painting, a sort of instant drawing.”
No one disagrees that painting is art, albeit the quality may vary but it is always considered art. Why isn’t this the case with photography? It is agreed that there is an art to photography but this means it is a craft but photography of the highest order is referred to as “photographic art”.
Article tags: photography, art, painting, attitude, aesthetic, opinion, experience
5). Is it possible to make money online?. Heres the evidence
So I’ve quit my job and am now looking at alternative ways of producing a income. There are probably many people in the same situation.
I’ve got enough money in the bank to last me a couple of years so I’ve approached this from an impartial perspective and am motivated by curiosity more than potential financial gain.
There are lots of web based ‘opportunities’.
Article tags: money, honest, opinion, experiment, web, marketing
6). Managers: Should Your PR Budget Stress Tactics or Strategy?
If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you’re missing the best PR has to offer.
Such a budget would tell us that you believe tactics ARE public relations. And that would be too bad, becauseit means you are not effectively planning to alterindividual perception among your key outside audienceswhich then would help you achieve your managerialobjectives.
Article tags: public relations, perception, persuasion, opinion, behavior, communications, publicity
7). Managers: Let's Call a Spade a Spade!
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1145 including guidelines and resource box.
Robert A. Kelly © 2005.
Managers: Let’s Call a Spade a Spade!
Brochures, broadcast plugs and press releases – don’t call them public relations.
Article tags: public relations, perception, persuasion, opinion, behavior, communications, publicity
8). Is PR Really A “Soft” Discipline?
If so, what is a “hard” discipline? One that involves HUGEmoney or personal pain? One that absorbs all the general counsel’s time? Or, is it the blinding success of a brand new business or, maybe, something that affects individual careers? Or must it simply employ clubs and brass knuckles?
I believe public relations is as “hard” as ANY discipline can.
Article tags: public relations, perception, persuasion, opinion, behavior, communications, publicity
9). The Evolution of Blogging
The Evolution of Blogging
Article tags: blog, evolution, opinion, inform, educate, gadgets, advertising
10). Online Viral Marketing: Is Your Business Worthy?
How do your ideas, products, and services get talked about by others? When this happens with your business it is the best advertisement you can get. Is your business worthy enough?
Article tags: marketing, ideas, products, services, advertising, business, worthy, opinion, positive, samples
11). PR's Only True Measure
Sure, you could measure the rather narrow results achieved by tactical subsets of your public relations program like special events, brochures, broadcast plugs or press releases. On the other hand, you as a business, non-profit or association manager might better measure the results of your strategic efforts to alter individual perception among your key outside audiences leading to changed behaviors, which then help you achieve your managerial objectives.
Article tags: public relations, perception, persuasion, opinion, behavior, communications, publicity
12). How to Write Your Op-Ed Piece
Op-ed articles, also known as opinion/editorial articles, are a great way for aspiring writers to publicize their work and, in exchange, receive an amazing amount of publicity for free. You can write an op-ed piece and get it publicized provided you follow these simple rules.
Before you begin to write, you need to target which newspaper you would like your article to appear in.
Article tags: opinion, editorials, op-ed, articles, writing, editing, publishing, newspapers, magazines
13). So your a righteous jerk
It’s a funny world we live in. The lives we lead are all so different, so unique. It amazes me how many different versions of ‘the truth’ or ‘right’ there can be from just one situation and several witnesses. It makes me realise that there is no truth, and no right or wrong. Just interpretation.
Although I love this theory, I realise that it’s a double edges sword, since I just loooove to be right.
Article tags: righteous, jerk, opinion, truth, truth is, right, wrong
14). Finding Your Voice
If you are having problems thinking up a subject to write about or wondering how to express it, just think of the last time you had a lively conversation with a friend.
Article tags: writing, topic, articles, style, expression, opinion, research, momentum
15). When Science Is On Your Side, But You Lose Anyway
How lawyers and scientists can present evidence in a way that makes sense to everyone, lawyers, scientists, and jurors alike.
Article tags: lawsuit, plaintiff, injury, defense lawyers, juries, jury, jurors, defense, science, opinion