.: Ppc Fraud Top Related Articles
1). How Fixing Broken Windows Can Decrease Click Fraud
There is a theory in law enforcement that goes something like this:
If someone breaks a window in a building, and it isn't fixed quickly, others will soon be broken. As the evidence of neglect builds, vandals will be more emboldened to break into the building and commit more vandalism and eventually destroy it completely.
If, on the other hand, that window is promptly fixed, it discourages further crime because it is clear that someone is watching the store.
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