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1). 2007 Volkswagen Polo: U.S. Debut Stalled?
Volkswagens’ plans to deliver a sub-Golf sized car to the U.S. market has stalled as the German automaker considers allowing rival DaimlerChrysler [DCX] to import the car instead and sell it under the Dodge label. VW dealers are naturally unhappy about the move, but much more is at stake than what is evident. Will the Polo still show up? If not, why not?
The world of automobile marketing has changed drastically in the last generation.
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