.: Yahoo Pay Per Click Top Related Articles
1). Demographic targeting -- the next big thing in PPC!
Copyright 2006 John Navata
I want to take a few minutes to talk about a recent development in paid search -- and its implications as a new Internet marketing tool.
I'm talking about "demographic targeting," something that both MSN AdCenter (in beta) and Google AdWords have just started offering. So let's take a look at what it is and why you might want to add it to your Internet marketing strategies.
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